Media Releases
4 August 2005
Hit the road, Jack (and Jenny)
Australian Wine Marketing Conference urges winemakers to become Road Warriors.
Australian winemakers and wine marketers are not doing enough leg work in the marketplace to forge close bonds with distributors and communicate key brand messages to trade. »» more
2 August 2005
Consmuer Behavior & Distribution Under The Spotlight At Wine Marketing Forum
One of the UK's leading consumer researchers, Lulie Halstead, will kick off day two of the Fourth ANZ Australian Wine Marketing conference being held in Adelaide today. According to Lulie, the biggest trend for Australian producers to be aware of in the UK is the ageing wine drinking population. »» more
1 August 2005
Consumer Research Unveiled At Australian Wine Marketing Conference
The findings of a new Australian research study on consumer behaviour were unveiled today at the Fourth ANZ Australian Wine Marketing Conference by Dr Johan Bruwer of Adelaide University. »» more
1 August 2005
World's Leading Wine Marketing Forum Begins Today In Adelaide
Wine marketing experts from Australia, the US, UK, China and Japan converge in Adelaide today for the Fourth ANZ Australian Wine Marketing conference. »» more
25 July 2005
Industry Leaders Converge In Adelaide For Wine Marketing Summit
Wine marketing experts from around the world will gather on August 1 and 2 to dissect critical distribution and route to market issues facing the Australian wine industry at the world's leading wine marketing conference. »» more
18 July 2005
Small Winemakers To Lead Distribution Trends According To Wine Marketing Conference
Smaller wine producers are the new innovators revolutionising distribution trends and progressing new models of distribution. That's according to US distribution expert and CEO of US company Global Wine Partners LLC Vic Motto. »» more
11 July 2005
Insights Into Ageing UK Consumer at Wine Marketing Conference
The biggest trend for Australian producers to be aware of in the UK is the ageing wine drinking population. That's according to Lulie Halstead, Research Director for Wine Intelligence in the UK and keynote speaker at the Fourth ANZ Australian Wine Marketing Conference. Small to medium wineries currently facing challenges in Australia's largest export markets such as the UK can find practical solutions on offer at the conference, themed 'Navigating Your Route To Market'. »» more
8 June 2005
Reduced Registration Rates for Wine Conferences
Delegates are encouraged to book now to secure a reduced registration rate for two important wine industry events - the Fourth ANZ Australian Wine Marketing Conference and the inaugural 2005 Australian Wine and Food Tourism Conference. »» more
8 June 2005
Brand Measurement and Negotiation Tools on Offer at Wine Marketing Group Workshops
Tools for measuring brand performance and effective negotiation will be offered to participants at the University of South Australia's Wine Marketing Group Workshops being held in Adelaide on Sunday July 31. »» more
6 June 2005
China's Top Wine Importer Heads Up Australian Wine Marketing Conference
President of China's largest importer/distributor of quality wines, ASC Fine Wines, Don St Pierre Jr will head up the international speaker list at the Fourth ANZ Australian Wine Marketing Conference on August 1 and 2 in Adelaide. »» more
29 April 2005
Distribution and Sales Challenge Under the Spotlight at Wine Marketing Conference
With a larger than expected 2005 grape harvest and the ongoing consolidation of distribution and retail channels, winemakers and marketers are looking for answers - and this year's ANZ Wine Marketing Conference is just the place to find them. »» more
24 February 2005
Highways, Vehicles and Road Rage - Navigating Your Route to Market
According to Organising Chairman Paul van der Lee the era of order taking is over. Wine producers have to widen the scope and deepen their commitment to developing and nurturing route to market assets especially trade relationships. »» more